{"id":1222,"date":"2017-10-20T15:44:00","date_gmt":"2017-10-20T21:44:00","guid":{"rendered":"https:\/\/www.erickrichards.com\/?p=1222"},"modified":"2023-10-20T16:11:21","modified_gmt":"2023-10-20T22:11:21","slug":"adventure-week-brand-design-marketing","status":"publish","type":"post","link":"https:\/\/www.erickrichards.com\/?p=1222","title":{"rendered":"Adventure Week Brand Design &#038; Marketing"},"content":{"rendered":"\n<p>In 2017, Sandy City in partnership with Cotopaxi, Snowbird, Adventure+Gear Fest and many others created Adventure Week. Creating the brand was a creative adventure that included brand identity, digital marketing, radio, website, press &amp; media, and team collaboration with AW sponsors. It was fun to build and develop this brand and see it come to life.<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-3 is-cropped\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/www.erickrichards.com\/wp-content\/uploads\/2023\/10\/3a947b69350465.5b7de817412d6.jpg\"><img loading=\"lazy\" width=\"930\" height=\"262\" src=\"https:\/\/www.erickrichards.com\/wp-content\/uploads\/2023\/10\/3a947b69350465.5b7de817412d6-930x262.jpg\" alt=\"\" data-id=\"1223\" data-full-url=\"https:\/\/www.erickrichards.com\/wp-content\/uploads\/2023\/10\/3a947b69350465.5b7de817412d6.jpg\" data-link=\"https:\/\/www.erickrichards.com\/?attachment_id=1223\" class=\"wp-image-1223\" srcset=\"https:\/\/www.erickrichards.com\/wp-content\/uploads\/2023\/10\/3a947b69350465.5b7de817412d6-930x262.jpg 930w, https:\/\/www.erickrichards.com\/wp-content\/uploads\/2023\/10\/3a947b69350465.5b7de817412d6-610x172.jpg 610w, 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data-full-url=\"https:\/\/www.erickrichards.com\/wp-content\/uploads\/2023\/10\/5d008969350465.5b7de81743b3f.jpg\" data-link=\"https:\/\/www.erickrichards.com\/?attachment_id=1224\" class=\"wp-image-1224\" srcset=\"https:\/\/www.erickrichards.com\/wp-content\/uploads\/2023\/10\/5d008969350465.5b7de81743b3f-930x618.jpg 930w, https:\/\/www.erickrichards.com\/wp-content\/uploads\/2023\/10\/5d008969350465.5b7de81743b3f-610x406.jpg 610w, https:\/\/www.erickrichards.com\/wp-content\/uploads\/2023\/10\/5d008969350465.5b7de81743b3f-768x511.jpg 768w, https:\/\/www.erickrichards.com\/wp-content\/uploads\/2023\/10\/5d008969350465.5b7de81743b3f-226x150.jpg 226w, https:\/\/www.erickrichards.com\/wp-content\/uploads\/2023\/10\/5d008969350465.5b7de81743b3f-400x266.jpg 400w, https:\/\/www.erickrichards.com\/wp-content\/uploads\/2023\/10\/5d008969350465.5b7de81743b3f-300x200.jpg 300w, https:\/\/www.erickrichards.com\/wp-content\/uploads\/2023\/10\/5d008969350465.5b7de81743b3f.jpg 1400w\" 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Creating the brand was a creative adventure that included brand identity, digital marketing, radio, website, press &amp; media, and team collaboration with AW sponsors. It was fun to build and develop this brand and see it come to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1238,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[3,17],"tags":[],"_links":{"self":[{"href":"https:\/\/www.erickrichards.com\/index.php?rest_route=\/wp\/v2\/posts\/1222"}],"collection":[{"href":"https:\/\/www.erickrichards.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.erickrichards.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.erickrichards.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.erickrichards.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1222"}],"version-history":[{"count":2,"href":"https:\/\/www.erickrichards.com\/index.php?rest_route=\/wp\/v2\/posts\/1222\/revisions"}],"predecessor-version":[{"id":1241,"href":"https:\/\/www.erickrichards.com\/index.php?rest_route=\/wp\/v2\/posts\/1222\/revisions\/1241"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.erickrichards.com\/index.php?rest_route=\/wp\/v2\/media\/1238"}],"wp:attachment":[{"href":"https:\/\/www.erickrichards.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1222"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.erickrichards.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1222"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.erickrichards.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1222"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}